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Create passionate customers compelled to spread the qstoryq of their experience with your company. Now more than ever, word-of-mouth marketing is the only marketing that really works.Is the customer willing to pay a premium (more than the average price) for this product or service? 9. Has the ... For most services, customers can go to a number of places to get what we have to offer. Not to mention the ... Do we deliver the same consistent product or service so well that our customers are for the most part repeat business for us? We have to be ... I have a few Fort Worth small business stories that revolve around one establishment, Sewell Lexus, formerly Hillard Lexus.

Author: Rebecca D. Turner, Trafford Publishing
Publisher:Trafford on Demand Pub - 2006

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